Flowerfriends

Weekly updates, blogs and information about and from Heemskerk Flowers

Marketing and communication executive Corine

Corine van Egmond has been responsible for the marketing and communication activities at Heemskerk Flowers for the past four years. Corine grew up with flowers. As a young girl she wandered through her grandad’s greenhouses, and later she travelled to Germany with her husband in order to sell flowers directly to florists from a truck. Her affinity with both flowers and plants meant it was very logical that she would end up working in the floriculture sector. We talked to her about her work and passion.

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Green powers the flowers

What Green works with this flower? We’d like to explore this topic in more depth. We want to inform and inspire you, but particularly tempt you to step off the beaten (green) track and not opt for the most obvious Green with the flower. Choose to be innovative - be different! The power of combining with flowers lies in putting together all the shapes that Green offers.

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Grower of the month

As a leading business in the floriculture sector, H.M. Tesselaar strive for a combined objective: to provide their customers with excellent Alstroemerias while aiming for optimum sustainability. They have been doing the former for decades, by constantly innovating and breeding new varieties. They have made significant progress in the second area in terms of crop protection, fertiliser, saving energy and limiting CO2. We went to visit, and would like to tell you about it.

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Employee of the month

When you enter our building the first person you encounter is our receptionist, Hennie Haasnoot. Hennies blood runs yellow and blue, as we say here, because she has been working at Heemskerk Flowers for 19 years. She started off wrapping the flowers, and soon took over the reception desk. She tells us what her work involves, and what makes it so enjoyable that she has continued to do it for such a long time.

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Style trend: Recentered Stage

In our rapidly changing world we want to be seen and heard. Everyone has their personal idealism, and contrasts are becoming more emphatic. We also expect brands and products to take a stand. The story behind the product is becoming more important, including in our horticulture sector. This is at the heart of the Recentred Stage style trend. We have worked with this style trend to create some fabulous inspirational images for you.

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Colleague Monique: Bouquet Designer

Monique Van der Meij worked in our bouquet workshop for many years. Not long ago she made the move to join our decoration Partner with Passion Broekhof as a New Product Development executive, where she contributes to the design of bouquet sleeves, amongst other things. She recently also rejoined us as a Bouquet Designer. We talked` to her about what she does as a Bouquet Designer for Heekskerk Flowers, and why the combination of these two jobs is so beneficial for both parties.

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Show off your own work

Get inspired!

Upload photos of your work to our FlowerFriends community. Show off your own work and learn from your colleagues world-wide!

FlowerFriends is a ground-breaking community where hundreds of professional florists from all over the world can join together to show off their most beautiful arrangements and gain inspiration from other cultures.

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